WHAT YOU NEED TO BRING:
Your camera and ideally a telephoto and wide angle lens and a speedlight. Notes will be provided.
Over the last 5 years of training I have discovered that fear is the biggest thing holding photographers back. “I learned that courage was not the absence of fear, but the triumph over it. The brave man is not he who does not feel afraid, but he who conquers that fear” ~ Nelson Mandela
Knowledge – both technical and business leads to confidence and we know that many photographers would like to get established in the lucrative wedding market but are daunted by both the shooting and business challenges that come with it. This intensive 2 day workshop will hugely improve both confidence and knowledge levels as well as provide you with some beautifully styled portfolio imagery.
PHOTOGRAPHY WORKSHOP CONTENT:
Following introductions we will begin by laying out our fears and establishing what you need to get out of the workshop. We will then discuss the importance of branding and market positioning when trying to get established as a wedding photographer. We will share the things that helped us to build a solid supplier network and word of mouth delivery system. We will also discuss the huge subject of pricing and sales and how to charge properly for your time. We will also discuss the importance of putting in place legal documentation and look at contracts and client communication. We will talk about the importance of marketing with particular focus on blogging, social media and SEO. In preparation for the shoot day we will explore posing – with particular reference to the bride and groom and group shots. We will give you an overview of how we work with light – from natural light on location to how to shoot subtle, beautiful fill flash and when more powerful off camera lighting is required.
In the mornng whilst the ‘bride’ is having hair/make up done we will discuss the importance of glass – which lenses to use across the wedding day and why. We will also share our workflow, post production and proofing processes that we use across our UK and Destination wedding photography businesses. The shoot element of training will begin with some bride and groom prep and a variety of detail shots before we begin the location portfolio shoot against the stunning backdrop of the gardens and temples at Stowe. We will show you how we create ‘big’ environmental shots as well as how to get natural, genuine, expression and emotion from a couple. The session will include use of on and off camera flash and you will have an opportunity to direct and create your own images in a relaxed, friendly and encouraging teaching environment.
YOU WILL LEARN:
How to get established in the Wedding industry
The importance of market position and branding
How to market yourself online and offline – building supplier networks
SEO & Blogging and how to manage social media platforms
The importance of efficient workflow and legal documents (you will be given a copy of an approved contract).
Posing wedding couples and group shots
Which lenses to use at weddings
How to work with natural light at weddings
The essential role of on camera fill flash
The creative role of off camera flash
Post production and proofing software
You can view a behind the scenes video of wedding training here.